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Knowledge / SEO and AI Visibility

How Do I Find My Google Analytics Tracking ID?

Answered by Arslan Ijaz, Survyc
Updated November 11, 2026
1 min read
Short answer

Your Google Analytics tracking ID is the Measurement ID, which starts with "G-" followed by letters and numbers. To find it, open Google Analytics, go to Admin, then Data collection and modification, then Data streams, and click your website's stream. The ID is shown at the top right.

Where exactly is the Measurement ID?

  1. Sign in to Google Analytics and pick the right property.
  2. Click Admin (the gear icon).
  3. Under Data collection and modification, click Data streams.
  4. Click your website’s stream. The Measurement ID (G-XXXXXXXXXX) is shown in the stream details.

Steps from Google Analytics Help, checked 11 November 2026.

What about IDs starting with “UA-“?

Those belong to the old Universal Analytics, which no longer collects data. If your site still has a UA- code, it needs a GA4 property and a G- ID instead.

How do I add it to WordPress?

Use Google’s Site Kit plugin, your theme or SEO plugin’s analytics field, or Google Tag Manager. Add it in one place only, or visits get counted twice.

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